EYES WIDE OPEN
Challenge
To to take a stand against the buzz word created to disrupt the truth — conspiracy theory.
Approach
The label of fake news or conspiracy makes people form a judgement without doing any actual research and having an open mind.
Because of this the public has become too dependent on the mainstream media to feed them their news & information without the consideration
that they can be controlled or manipulated to push an agenda.
Because of this the public has become too dependent on the mainstream media to feed them their news & information without the consideration
that they can be controlled or manipulated to push an agenda.
Result
Create a social awareness campaign that will promote free thinking and open up the conversation about what's really happening in the world.
Brand Identity | Adverts | Promo Video | Web Design | Social Strategy
















